The history of the logo
The name and logo of ellesse originate in our brand founder Leonardo Servadio.
For a short period the first ellesse logo was made up from Leonardo Servadio’s name and initials. This was dropped by the mid-1960s and it simply was as we pronounced it – L&S… ‘elle’ and ‘esse’.
The logo had evolved to the name ‘ellesse’ being spelled out with the L&S highlighted.